Week 1 @FUSEmg #Reimagine #Placement

(That’s right I hashtagged my Title!)

It’s been a full week at Fuse and I already love it! I’vesettled into Toronto life and the agency atmosphere.

                Monday morning began with abrainstorming meeting where I was able to voice my suggestions and meet part ofthe Creative and Account team. It was very open, with all types of ideas justto get everyone thinking. After the exhilarating meeting I was introduced tothe team I would be working for, a group a fun and engaging individuals thatalways have something for me to work on. I started with client research, whichI am so thankful I did, because later that week I would sit in on a clientmeeting where I needed all the background info I could remember. Later they hadbe work on editing (yes they let me edit something!) and caught me up to speedwith the rebranding that was about to launch the next day.

                Tuesday was even more excitingwith FUSE’s Rebrand. #Reimagine #Results! I was able to help with some of theexecution of the new brand and the best part was joining the party downstairsin the Creative Department and meeting all the members of FUSE. It was my 2^ndday and we were having cake and FUSE-tinis. Though the day was mostly fun, itwas also a busy day, I worked through my lunch and didn’t notice until theparty what time it was.

                Wednesday and I am reallystarting to feel like one of the team. I come in early (Here at 8:30 everymorning because I’m terrified of being late) and almost everyone says hi ontheir way to their desk. I am remembering MOST of the names and becoming quitecomfortable. This day started with more research, some editing again and thenORGANIZING! I was able to organize and create a content calendar for one of theclients I am working on, and it was...sadly....very exciting, there werecolours and columns and now I KNOW I should stay on the account side just so Ihave an excuse to jump on Excel!

                Thursday & Friday almost toobusy to blog! Having a great time, and everything is getting a little clientorientated, which of course I am unable to disclose! But I am learning a lot,loving the ability to shadow, sit in on meetings and work on my own tasks! Iwill attempt to do an overview each week of my experience here at FUSEMarketing Group!

Stay tuned!

@mandamwright

Showing Some Skin in Time Square

Ever wanted to watch a Peep Show in Time Square? Sounds too absurd, a pleasure left for older times? Not now that Daffy’s has come to town! Want to see a beautiful women remove 80% of her clothes while dancing for your pleasure? Come down to Daffy’s and see how much 80% off really is!

That is the call to action for a new clothing store that opened up in Time Square. Daffy’s (Italian for Savings) carried extensive selections of fashionable ladies, men and children’s clothing with an emphasis on the unique, especially international fashion. All of this at ‘irresistible’ prices. Daffy’s promise; “to provide exceptional value for its customers on sophisticated, high quality, fashionable merchandise, to be a good corporate citizen, to provide a rewarding work environment and of course, to have fun in what we do and to remain true to our irreverent heritage.”

So what did they do when they entered the competitive market of Time Square? They looked at its heritage. They had to find something to set them apart from the crowd, they needed to find something that Time Square didn’t have, or at least something it didn’t have anymore…Peep Shows!

Talk about an attention grabber, who wouldn’t stop to look at a gorgeous lady removing articles of clothing to sultry music, OK maybe the music is a little old fashioned, but you get the picture. Daffy’s found a way to make themselves sexy and standout from the crowd, but don’t let me bore you with the details any longer and take a look for yourself.

Do you think Daffy’s went too far? Or are you just glad their promotion was only 80% off!

TrendsTalk: Are you Sexy enough for Social Media?

TrendsTalk: Are you Sexy enough for Social Media?:

Social Media Marketing. It’s new, it’s the future of word or mouth, but is it for you? Amanda and Doris will delve into the keys of using Social Media Marketing for different types of brands to discover if Social Media Marketing is for everybody. Sexy Brands can take it and run with it, what about you?

Follow the Link to learn more about TrendsTalk: www.TrendsTalk.com